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Mission Statement: By providing venues, facilities, publicity, and other support for local creative enterprises, Sarasota County will leverage its artistic and aesthetic resources, transforming them into a commercially successful Creative Services Cluster that is a driver of the regional economy. The Creative Services Cluster includes industries that integrate design, technology, and communication to produce exportable goods and services. Examples are web development, multi-media, film and video, graphic design, animation, advertising and marketing, and media production. Some of the preliminary initiatives identified include developing a creative zone with live/work space, conference center, creating a brand image for Sarasota County, identifying a source for venture capital, and creating a culture/economy that is attractive to young people. |
Subgroups of Creative Services
Creative Summit - A National Creative Summit: Innovation, Creativity, Business Summit, www.icbsummit.com is planned for October 5-7,2005. By increasing the visibility of Sarasota County to national executives and businesses, we will increase personal travel and, ultimately, business relocation.
Creative Directory - A Creative Directory will be an up-to-date resource with defined categories including graphic designers, photographers, architects, and other creative service businesses.
Film Town - A Film Town Initiative group will produce an EPK (electronic press kit) to promote talent in the area and Sarasota County as a location for filming.
Public Relations - The Public Relations group is working with a focus group to determine the cause of businesses outsourcing creative work outside Sarasota County.
Branding - Develop and marketone brand identity for Sarasota County.
- Create the perception of a dynamic environment to draw creative professionals and businesses to the community.
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